Brut Media, a leader in digital news, is renowned for its dynamic, engaging content on social networks and digital platforms. Now, this 100% digital brand is taking a bold step into print. Our challenge was to create Brut's first physical product—a book. This project tested the brand's ability to transition from digital to print, crafting a compelling, high-quality book that reflects its unique voice and connects with its audience. It’s a move that redefines how digital-first media can innovate within traditional formats.